What is the Fitbit Flex?

The Fitbit Flex is a device (similar to a small watch) that you wear on your wrist day and night which tracks all of your activity, including steps taken, calories burnt and hours slept. It can help you exercise, sleep, and eat smarter. The lights on the front of the Fitbit Flex display your progress against your personal goals. It’s the motivation you need to get out and be more active.
Fitbit Flex Red
The Fitbit Flex tracks the following:

  • Steps Taken
  • Distance Traveled
  • Calories Burned
  • Active Minutes
  • Hours Slept
  • Quality of Sleep

The Fitbit Flex also:

  • Syncs wirelessly with your PC
  • Has a silent alarm
  • Is water resistant
  • 5-7 day battery life
  • Light and comfortable
  • Comes in many colours

How does the Fitbit Flex work?

Simply, the Fitbit Flex works in 5 steps. You can find out more about the technology behind Fitbit here.

Track your Activity, Sleep and Food
Activity – Steps, Distance, Calories Burned
Sleep – Hours Slept, Quality of Sleep
Food and Water Consumed
Set a personal goal
The Fitbit Flex uses LED lights to show you how your day is stacking up against your goal. 
Sync Your Stats in Real-time
Directly on select iPhone and Android devices and computers. See your stats anytime. Also with some Android devices, you can tap your device to launch your Fitbit stats.
Gain Insight into Your Health
Learn from free graphs, charts and tools that visualise your activity and sleep cycle
Have Fun and Aim High
Challenge yourself and friend as you set goals, earn badges and get fit.


Did you know:
Fitbit users on average take 43% more steps and lose 13 lbs.